A unique series of pouches inspired by food packaging and made with great attention to detail:
they look so real you'll want to eat them!

"Yup!" is a slang expression for "yes" in a casual way: in Japanese, it means "Yeah”, “ah”, “okay".

This collection include familiar products that can be used casually in daily life, just like the word "yup!" can be easily exchanged between good friends!

Humorous pop illustrations related to food will brighten up your life!